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Concept Development

Every enterprise today directly or indirectly addresses a human need. In every challenge lies a business opportunity waiting to be explored. Grey Catalyst is focused on developing IT enabled business ventures. Our approach to developing business ventures is based on

  • Uniqueness of the concept
  • Scalability of the business model
  • Ease of marketing and acceptability

We develop concepts into complete business solutions. We do this specifically for investors or as co-investors or as concept owners.
We also focus on ideas which can be extrapolated into complete business or process solutions and be sold as off the shelf products for other businesses seeking the same solution.


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